The following table details the insider trading activities
(stock purchases, stock sales, and stock option exercises) of Tzitzon Nicholas since 2021.
This trader's CIK number is 1891538.
At the time of last reporting, Tzitzon Nicholas was the Vice Chairman of Servicenow, Inc.. (stock ticker symbol NOW).
Also see all insider trading activities at Servicenow, Inc..
| Insider Buying | Insider Sales | Option Exercises | |||||
|---|---|---|---|---|---|---|---|
| Year | Symbol | Shares | Value | Shares | Value | Shares | Value |
| 2025 | NOW | 0 | $0 | 5,835 | $5,404,202 | 5,956 | $0 |
| 2024 | NOW | 0 | $0 | 4,170 | $3,255,914 | 10,537 | $0 |
| 2023 | NOW | 0 | $0 | 4,572 | $2,359,531 | 8,662 | $0 |
| 2022 | NOW | 0 | $0 | 2,822 | $1,238,152 | 5,447 | $0 |
| 2021 | NOW | 0 | $0 | 0 | $0 | 581 | $0 |
| Trade Date | Symbol | Trade Type | Shares | Price ($) | Value ($) |
|---|---|---|---|---|---|
| 2025-08-18 | NOW | Sale | 1,719 | 866.45 | 1,489,427 |
| 2025-08-15 | NOW | Option Ex | 2,782 | .00 | 0 |
| 2025-08-12 | NOW | Option Ex | 114 | .00 | 0 |
| 2025-08-07 | NOW | Option Ex | 439 | .00 | 0 |
| 2025-05-30 | NOW | Sale | 1,171 | 1,020.00 | 1,194,420 |
| 2025-05-16 | NOW | Option Ex | 166 | .00 | 0 |
| 2025-05-12 | NOW | Option Ex | 113 | .00 | 0 |
| 2025-05-07 | NOW | Option Ex | 438 | .00 | 0 |
| 2025-02-25 | NOW | Sale | 2,945 | 923.72 | 2,720,355 |
| 2025-02-14 | NOW | Option Ex | 1,904 | .00 | 0 |
| 2024-11-25 | NOW | Sale | 313 | 1,064.60 | 333,219 |
| 2024-11-15 | NOW | Option Ex | 296 | .00 | 0 |
| 2024-11-12 | NOW | Option Ex | 114 | .00 | 0 |
| 2024-11-07 | NOW | Option Ex | 200 | .00 | 0 |
| 2024-08-26 | NOW | Sale | 1,857 | 829.68 | 1,540,715 |
| 2024-08-16 | NOW | Option Ex | 2,033 | .00 | 0 |
| 2024-08-12 | NOW | Option Ex | 1,369 | .00 | 0 |
| 2024-08-07 | NOW | Option Ex | 200 | .00 | 0 |
| 2024-05-30 | NOW | Sale | 2,000 | 690.99 | 1,381,980 |
| 2024-05-17 | NOW | Option Ex | 295 | .00 | 0 |
| 2024-05-10 | NOW | Option Ex | 113 | .00 | 0 |
| 2024-05-07 | NOW | Option Ex | 199 | .00 | 0 |
| 2024-02-16 | NOW | Option Ex | 4,154 | .00 | 0 |
| 2024-02-07 | NOW | Option Ex | 1,564 | .00 | 0 |
| 2023-11-17 | NOW | Option Ex | 677 | .00 | 0 |
| 2023-11-10 | NOW | Option Ex | 114 | .00 | 0 |
| 2023-11-09 | NOW | Sale | 937 | 625.10 | 585,718 |
| 2023-11-07 | NOW | Option Ex | 70 | .00 | 0 |
| 2023-08-17 | NOW | Option Ex | 677 | .00 | 0 |
| 2023-08-14 | NOW | Sale | 1,500 | 564.59 | 846,877 |
| 2023-08-11 | NOW | Option Ex | 1,055 | .00 | 0 |
| 2023-08-07 | NOW | Option Ex | 1,533 | .00 | 0 |
| 2023-05-17 | NOW | Option Ex | 676 | .00 | 0 |
| 2023-05-12 | NOW | Option Ex | 113 | .00 | 0 |
| 2023-05-05 | NOW | Option Ex | 70 | .00 | 0 |
| 2023-05-04 | NOW | Sale | 1,135 | 437.66 | 496,748 |
| 2023-02-21 | NOW | Sale | 1,000 | 430.19 | 430,188 |
| 2023-02-17 | NOW | Option Ex | 512 | .00 | 0 |
| 2023-02-10 | NOW | Option Ex | 1,996 | .00 | 0 |
| 2023-02-07 | NOW | Option Ex | 1,169 | .00 | 0 |
| 2022-11-17 | NOW | Option Ex | 511 | .00 | 0 |
| 2022-11-11 | NOW | Option Ex | 114 | .00 | 0 |
| 2022-11-07 | NOW | Option Ex | 70 | .00 | 0 |
| 2022-08-12 | NOW | Option Ex | 114 | .00 | 0 |
| 2022-08-05 | NOW | Option Ex | 1,167 | .00 | 0 |
| 2022-07-29 | NOW | Sale | 2,822 | 438.75 | 1,238,152 |
| 2022-05-17 | NOW | Option Ex | 511 | .00 | 0 |
| 2022-05-12 | NOW | Option Ex | 113 | .00 | 0 |
| 2022-05-06 | NOW | Option Ex | 70 | .00 | 0 |
| 2022-02-17 | NOW | Option Ex | 511 | .00 | 0 |
| 2022-02-07 | NOW | Option Ex | 2,266 | .00 | 0 |
| 2021-11-17 | NOW | Option Ex | 511 | .00 | 0 |
| 2021-11-05 | NOW | Option Ex | 70 | .00 | 0 |
Insider trading activities including stock purchases, stock sales, and option exercises listed in the above table cannot be completely guaranteed as to their accuracy. For more information regarding the trades made by Tzitzon Nicholas (Vice Chairman of Servicenow, Inc. at the time of this reporting) see the Securities and Exchange Commission (SEC) website.